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Shiro

Shiro

Meet Shiro. The muse, inspiration and heart of our brand. He now sleeps in my heart, a very happy and a very lazy dog, wagging his tail wildly, driving us everyday, to make fashion exciting, inspiring and happier for his favourite people- LITTLE kids, that he so dearly loved.

Richa Jaiswal

Richa Jaiswal

Hey! That’s me- Richa Jaiswal. My love for fashion for LITTLE ones, began right from the time I was little myself. I would sketch designs, make clothes for my dolls and read Archie comics, just to admire their outfits, all of this when I was about 10 years of age.

I like to dive deep into the way these young brains work. Their wild imagination, ‘live in the moment’ attitude, emotional and candid approach to this journey called life, are the factors, to name a few, that reflect in my collections. Through my clothes, I strive to bring a smile to their faces and add value to their life, in a small way. Nothing makes me happier than to see one of my designs becoming a little girl’s favorite outfit, that she wears when she’s pretending to be “Rani Laxmibai”, a little boy’s costume for his story, where he plays the “warrior prince” or even when these cute little munchkins, take their outfits to dress up their pets for one of their skits.

About the Brand

We believe that fashion is no good, especially for children, if it’s something that makes them uncomfortable. Our collections are handcrafted in the most comfortable, breathable, natural fabrics that is gentle on skin. Ease of dressing and undressing is another salient feature, we don’t take lightly. We hear you moms! Originality and creativity is equally important. No copy cats here!

Each and every garment that has the mark of “LITTLE Shiro” is a labour of thorough research, best quality standards, and a whole lot of love. We hope to find them a forever home where they’re cared for. We hope to build a community of like minded people, that believe in encouraging our LITTLE ones to wear their attitude, however wild, crazy and colourful that might be.